Wildlife tourism worth £65m

Wednesday, June 16, 2010

Wildlife tourism plays a vital part in Scotland's rural economy, pulling in millions of pounds and also creating many hundreds of job opportunities.

These findings were contained in a Scottish government report - The Economic Impact of Wildlife Tourism in Scotland - published online today. The report found that wildlife tourism annually brings in a net economic impact of £65m to Scotland's economy and creates the equivalent of 2,760 full time jobs.

The report also found that 1.12 million trips were made every year to or within Scotland with the main aim of viewing wildlife. This form of tourism appealed greatly to UK-based visitors and Scots themselves, accounting for 56 per cent of trips. And it was these UK visitors who generated 75 per cent of the income.

Environment Secretary Richard Lochhead said: "Tourism is vital to Scotland's economic recovery. As one of Europe's leading year-round wildlife destinations with a world famous reputation for natural heritage, Scotland has a great deal to offer.

"Wildlife tourism is becoming increasingly popular, generating significant benefits for the economy and coastal communities. With this in mind we need to ensure that we safeguard our marine environment for the future. Scotland's Marine Act offers enhanced protection for wildlife and will help deliver economic growth for key business sectors.

"Marine planning will ensure an appropriate balance between development, protection and recreation. Marine Protected Areas will help us safeguard the marine environment, including iconic species and habitats that tourists come to see."

Tourism Minister Jim Mather said: "The public's increasing awareness and interest in our marine environment is being translated into tangible economic benefits - and we will ensure that this isn't at a cost to our natural environment."